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Twitter may exceed one billion users in 12-18 months: Elon Musk

1 year ago 73

Elon Musk Twitter

What if we told you that Twitter plans to surpass the billionth users mark in the next 12 to 18 months? If you don’t believe it, think about it again. It is because Twitter’s new head Elon Musk of SpaceX and Tesla tweeted about the same including the all-time high sign-ups, drops in hate speech impressions, and the next-gen Twitter 2.0.

Twitter En-route To One Billion Users

Elon Musk tweeted on his platform saying Twitter is on its way to surpassing one billion users in the next 12-18 months. The information was followed by some infographics showcasing why Musk came up with this assumption.

The infographics show there’s a hike in new users signing up on the platform. It is at an all-time high adding two million new sign-ups per day as an average for a week that ended on November 16. It is a 66% hike from the stats recorded last year when Twitter was still fully intact.

I think I see a path to Twitter exceeding a billion monthly users in 12 to 18 months

— Elon Musk (@elonmusk) November 27, 2022

Musk shared that the user active minutes on the platform were all-time high as well with daily active users (DAU) reaching a high of 254 million.

In an internal document that The Verge got their hands on, Twitter saw a spike of 20% in monetizable daily user active (MDA) ever since Elon took over the top hat. It further adds that Twitter was able to surpass the quarter billion mark w.r.t. mDAU during the current period. During the last period, Twitter reported a 237.8 million mDAU mark, and adding the latest 15 million mDAU in the figure, you get a quarter of billion units right there.

Surprisingly, the numbers are rising even after certain big companies left their advertisement channel to show ads. For instance, Audi has asked all automobile companies to stop paid ads on Twitter until further notice. Audi as a group consists of some of the biggest automobile makers such as Porsche and Volkswagen among others.

Twitter tagged ‘Stop Toxic Twitter’ is responsible for forcing advertisers to step down from showcasing paid ads on the platform. It stated that once they have resources, they will entrust such entities as it is causing serious damage to Twitter’s ad revenues.

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