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IDC: India's wearables market grows 80.9% in Q1

1 year ago 95

The Indian smart wearables market scored a huge 80.9% increase in shipments in Q1 of 2023 compared to last year.

According to an IDC report, more than 25 million wearables shipped in India in the months January through March - a big improvement year-over-year but flat quarter-over-quarter, thanks to a solid Q422.

Smartwatches saw a spike of nearly 180% in shipments, with the basic smartwatch accounting for 98% of the total segment. Earwear also grew by 48.5% compared to last year with TWS earbuds taking up nearly 64%.

 India's wearables market grew 80.9% in Q1

Only the wristband smart wearable tanked with a nearly 87% dip in shipments - down from 259 million to just 34 million units shipped.

Per IDC's numbers, boAt had the biggest share with 25.6% after it more than doubled shipments on a yearly basis. Boltt is second with 12.4% of the wearables market, followed by Noise with 11.9%, Boult Audio with 9.3%, and Oppo (including OnePlus) with just 4.7%.

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